Skip to content
ThreeDark
Case Study · Marketing Site

SouthTowne Dental

Website redesign for a high converting dental office

Client
SouthTowne Dental
Industry
Dental
Year
2024
Discipline
Marketing Site
Deliverable · SouthTowne Dental
SouthTowne Dental, Dental deliverable

Overview

With over 15 years of experience, our practice is dedicated to providing high-quality dentistry in a friendly and relaxing environment. Led by Dr. Adis Hasanagic, DDS, a St. Louis native with advanced education and expertise, we ensure every patient feels safe, comfortable, and confident in their dental care. From modern technology to compassionate care, we strive to be the trusted dental home for families across St. Louis, offering everything from routine checkups to advanced procedures.

Approach

Our approach focuses on delivering a professional and seamless patient experience. We designed the website to emphasize accessibility and ease of use, ensuring patients can find information on services, complete online forms, and schedule appointments effortlessly. By integrating the practice’s commitment to state-of-the-art equipment and personalized care, the digital experience mirrors the high standard of service offered in the office.

Art Direction

The branding reflects professionalism and trust with a clean blue and white color palette, evoking calmness and reliability. Using Bruna for authoritative, modern headings and Open Sans for approachable, easy-to-read body text, the design creates a balance of sophistication and comfort. This aesthetic reinforces the practice’s dedication to cutting-edge technology and compassionate care, giving patients confidence in choosing a dental provider that prioritizes their well-being.

Direction

CleanCalmingProfessionalTrustworthy

Palette

Typography

HeadlinesDisplay
Bruna
Aa Bb Cc Gg Qq Rr · 0 1 2 3 4 5 6 7 8 9
Body & UIHumanist Sans
Open Sans
Aa Bb Cc Gg Qq Rr · 0 1 2 3 4 5 6 7 8 9

Inside the build

Intake without PDFs

A paginated online patient form covers history, insurance, consent and signatures.

Twelve treatments

A services page from preventative care to implants and veneers, with before-and-after photos.

Answers before the visit

FAQ with insurance and CareCredit financing, office hours, and a nine-image office gallery.

Delivered

WordPress redesign on Divi
Online new-patient intake form
Appointment request form
Services page for 12 treatments
About page with team and gallery
FAQ with insurance and financing
Brand identity and SEO foundation

Selected screens

Website design elements
Website design elements
Website on a laptop and phone
Website on a laptop and phone
Page and component details
Page and component details

Great service and support on my new website design and rollout. Would highly recommend!

Adis HasanagicFounder and CEO, SouthTowne Dental

Want results like these?

Tell us what you're building. We reply within 72 hours with initial thoughts and clear next steps.