JK Brands
An online t-shirt shop
Case Study
Overview
JK Brands is an online t-shirt shop providing custom t-shirts and requested designs through their contact form.
What We Did
To start the process of this website build, we held meetings with JK Brands to visualize the end product and set up the necessary steps to achieve the goals that they had envisioned.
Market Research
Design Strategy
Color Psychology/Theory
Wireframe
Mockup
Mood Board
Website Build Out
Logo Creation
“I love this company. My website was done exactly how I wanted it. They are very responsive and friendly.
If I could give them six stars I would.
Thank you !!!!”
Jasmin K., Owner
01.
Our Process
From start to end, we take a very extensive approach when building out our projects. We always initiate a discovery call to further understand our client and their business. The first step we take is creating the wireframe that fits with the brand and provides the highest chance of conversion.
From there we move onto the mockup and then the website build-out while also narrowing down on the logo creation.

02.
Colors
This client wanted a very simple and modern font that they could use throughout the website and all business material from advertising and paper material.
#FFFFFF
White
#232C33
Gunmetal
#DD034B
Raspberry
03.
Typography
JK Brands wanted a clean, simple modern website; we decided to choose the typography of Poppins and Montserrat. We placed Poppins as the heading font and Montserrat as the paragraph font as both are very modern and clean fonts that can be easily read and understood by all readers.
abcdefghijklmnopqrstuvwxyz
abcdefghijklmnopqrstuvwxyz