22% conversion increase after a Shopify ecommerce redesign
About Waterfall Glen Soap Company
Crafting vegan skincare with sustainability
Founded in 2013, Waterfall Glen Soap Company has been a trailblazer in vegan bar soap and skincare, creating products that prioritize health, sustainability, and ethics. As long-standing members of the Handcrafted Soap & Cosmetics Guild and proudly Leaping Bunny certified since 2015, they uphold a steadfast commitment to cruelty-free practices and eco-conscious living. Using certified organic herbs, botanicals, and sustainable oils, they handcraft products designed to nourish the skin while protecting the planet."
PROJECT SCOPE
What services we brought to the table
- Website Redesign
- Ecommerce Development
- Branding
- Search Engine Optimization
ACCOMPLISHED
What we helped them improve
First year revenue
Monthly user traffic
OUR APPROACH
Minimalistic design for sustainable skincare
Our approach for Waterfall Glen Soap Company focused on showcasing their commitment to sustainability and vegan values through a clean and modern design. By incorporating a smooth, minimalistic aesthetic, the website highlights their eco-conscious products and emphasizes their dedication to quality. The user experience is designed to inspire trust and engagement, reflecting their expertise in handcrafted skincare and sustainable innovation.
If you want precision attention to your new website and quality workmanship wrapped up in a personable, friendly, and extremely attentive web designer, then ThreeDark is the perfect fit. They are extreme in their need to create and maintain ‘the finest, heads above the competition’ website.
Douglas Coggeshall
Founder & CEO
BRANDING
Minimalism that reflects purity and care
The branding for Waterfall Glen Soap Company centers on simplicity and sophistication, using a clean white palette accented by subtle earthy tones to mirror the purity of their vegan products. Poppins was selected for bold, approachable headings, paired with Inter for clear, professional body text, creating a seamless reading experience. This modern and minimalistic style elevates the brand’s eco-conscious ethos, aligning with their values of sustainability and ethical craftsmanship while leaving a lasting impression on customers who prioritize quality and care.
